Kirstin Gower joins from WPP to lead the network’s B2B capabilities as it continues to invest in its Converged.AI operating ...

The Pulse platform combines 20 billion data points for planning and optimizing OOH campaigns using different brand objectives ...

From NFL games to new ad tools, the company emphasized its evolving value for brands in a fragmented streaming market.

The Victoria Day campaign extends the retailer's "Summer Insiders" initiative with seasonal recipes and creator content on ...

Streaming, government and retail categories remained highly active across major markets, with regional differences emerging ...

Criteo has appointed Janine Flaccavento as managing director for Canada, the company told Media in Canada in an exclusive. The hire is intended to expand the global adtech company’s footprint in this ...

In partnership with True Media, Scarborough Health Network (SHN) is expanding its OOH media presence for the third campaign of its “Love, Scarborough” initiative. Dubbed “Forever Ascending,” the ...

Videotron has filed a lawsuit against Rogers, claiming that the company breached its contract related to the sale of Freedom Mobile, which occurred two years ago. In a notice of action filed this week ...

Bell Media parentco BCE (Bell Canada Enterprises) will cut 9% of its workforce, totalling an estimated 4,800 jobs, and sell 45 radio stations in its latest cost-saving measures. The cuts, announced ...

Egale Canada is combining digital and interactive with traditional media in its latest campaign to spotlight the ongoing discrimination against 2SLGBTQ+ people. “Hate isn’t history,” supported by ...

Samsung TV Plus has launched several new FAST channels in Canada that it calls feel-good programming. According to the company, the content covers the platform’s most popular genres, including home, ...

The NHL announced Thursday it has signed a multi-year partnership with Swiss watchmaker Norqain making it the first brand to hold the designation as official luxury sports watch of the league. The ...