Facebook runs a massively successful digital advertising operation on the back of its granular categories based on user behavior. Yet, many of the people who actively use its services aren't aware of ...

Facebook's more limited targeted capabilities coupled with Amazon's investment in ads products is leading a growing number of brands to shift their ad budgets. Amazon's ad business, which has ...

Facebook’s global advertising revenue is forecast to surpass $100 billion in 2024, according to WARC Media’s latest “Platform Insights” report. If achieved, that would make the Meta-owned platform the ...

Posts from this topic will be added to your daily email digest and your homepage feed. A ‘very meaningful pivot’ is underway inside the world’s largest social network A ‘very meaningful pivot’ is ...

A California state appeals court recently ruled that Facebook can be sued over alleged discriminatory advertising practices. The case stemmed from a 2020 class action suit claiming Facebook violated ...

In 2021, a Facebook user filed a lawsuit because they didn't think they were getting a fair shot at viewing advertisements. Wanting to see ads might seem absurd — if you're anything like me, you want ...