Founded in 1989, Annie's Homegrown makes natural and organic macaroni and cheese in the shape of rabbits and shells. Although the company's mac and cheese is super successful—only Kraft sells more of ...

Annie Withey isn’t easy to find. That wasn’t always the case. In the 1990s, Withey’s phone number was actually listed on every box of her mac and cheese — yes, Annie’s — which was slowly, steadily ...

Annie’s macaroni and cheese, devoured daily by millions of children of all ages, has grown from a local enterprise with a rabbit logo and the owner’s home number on the box to a $600 million company ...

In the early days, Annie Withey would stand in front of grocery stores handing out boxes of organic macaroni and cheese, her home phone number printed on the back for feedback. More than 20 years ...